Pasadena Humane Joins NBCUniversal Owned Television Stations’ Clear the Shelters™ “Adopt & Donate” Campaign

PASADENA, CA – (July 31, 2020) – Pasadena Humane has joined NBCUniversal Owned Television Stations’ Clear the Shelters™ 2020 pet adoption campaign.  To help individuals and communities continue to practice safe social distancing measures, this year’s initiative will run from August 1 through August 31, feature virtual pet adoptions and make it easy for people to donate online to participating shelters/rescues.  This is the sixth consecutive year that NBC and Telemundo owned stations present their popular pet adoption campaign to communities nationwide in partnership with affiliate stations and shelters/rescues.  Since 2015, NBCUniversal Owned Television Stations’ Clear The Shelters campaign has helped more than 410,00 pets find new homes. Visit ClearTheShelters.com for more information.

“Matching pets with people is at the core of our mission at Pasadena Humane. Because of Clear the Shelters, we’ve been able to place hundreds of animals into loving homes over the years, and we’re excited to partner again this August,” says Dia DuVernet, President & CEO at Pasadena Humane.

This year’s Clear The Shelters’ “Adopt & Donate” campaign features returning partners WeRescue and GreaterGood.org, and new partner 24PetWatch.  Users can use the WeRescue iOS app to locate adoptable pets near their zip code, submit their pet adoption applications through shelters’ websites, and ask questions directly to shelters.  Individuals who are interested in donating to a shelter/rescue, please visit GreaterGood.org’s Clear The Shelters donation site ClearTheSheltersFund.org.  Also, 24PetWatch is enabling shelters to increase their exposure through 24Petshelter.com/cleartheshelter, a free website providing a full list of participating shelters and their adoptable pets along with a link to contact them. 

Follow the effort on Twitter @ClearTheShelter, and on social media using the hashtags #ClearTheShelters and #DesocuparLosAlbergues.  

About Pasadena Humane

Pasadena Humane is a donor-supported, non-profit organization that provides animal care and services for homeless and owned animals in the Greater Los Angeles Area. The organization is dedicated to promoting humane treatment and compassionate care for all animals. The animals in its care come from 11 animal control contract areas, as well as partner shelters across the Los Angeles-area and beyond. Pasadena Humane also offers lifesaving programs and services to the community that support the human-animal bond and keep pets in homes. To learn more, visit: pasadenahumane.org. 

About Clear The Shelters

Clear The Shelters™ / Desocupar Los Albergues® is an annual, nationwide pet adoption campaign that is spearheaded by NBCUniversal Owned Television Stations, a division of NBCUniversal. Every year, NBCUniversal’s TV stations (NBC and Telemundo owned stations), plus affiliated stations partner with local animal shelters and rescues in their communities to host Clear The Shelters events. NBCUniversal Owned Television Stations’ Clear The Shelters campaign was inspired by a 2014 North Texas pet adoption event hosted by NBC 5 / KXAS and Telemundo 39 / KXTX and dozens of area shelters that resulted in the most adopted pets in one day for North Texas. Since 2015, NBCUniversal Owned Television Stations’ Clear The Shelters pet adoption campaign has resulted in more than 410,000 pets finding new homes. Visit ClearTheShelters.comDesocuparLosAlbergues.com for more information.